{"id":10386,"date":"2018-05-23T15:00:12","date_gmt":"2018-05-23T13:00:12","guid":{"rendered":"http:\/\/www.steelavailable.com\/?p=10386"},"modified":"2020-07-19T15:11:20","modified_gmt":"2020-07-19T13:11:20","slug":"white-paper-how-industrial-companies-can-engage-with-their-leads-and-customers","status":"publish","type":"post","link":"https:\/\/www.steelavailable.com\/it\/white-paper-how-industrial-companies-can-engage-with-their-leads-and-customers\/","title":{"rendered":"White Paper: How Industrial Companies Can Engage With Their Leads And Customers"},"content":{"rendered":"<p class=\"qtranxs-available-languages-message qtranxs-available-languages-message-it\">Ci spiace, ma questo articolo \u00e8 disponibile soltanto in <a href=\"https:\/\/www.steelavailable.com\/en\/wp-json\/wp\/v2\/posts\/10386\" class=\"qtranxs-available-language-link qtranxs-available-language-link-en\" title=\"English\">English<\/a>.<\/p><p><strong><em>In this white paper, we will walk you through the entire process of creating your email channel so that you can acquire leads and generate sales, 24\/7.<\/em><\/strong><\/p>\n<hr \/>\n<h3>10 Tips To Create And Optimize Your Email Channel<\/h3>\n<p>Do you want to learn how to use emails efficient to get more sales? Email is still the most direct and effective way of connecting with your leads, nurturing them, and turning them into customers.<\/p>\n<p>This guide is for those who\u2019re ready to commit to email marketing, either they are beginners or experienced industry professionals. By following some pretty simple concepts you can dramatically improve the generation of new leads.<\/p>\n<p>We will walk you through our <strong>10 best practice solutions to create and optimize your email channel<\/strong>. How can you improve the performance of your emails? About what kind of topics should you write? And why is your email going into spam? You will find the answers in this paper.<\/p>\n<p>At the end of this white paper you will find a list of recommended tools for your business, to boost the productivity of your email channel as well as two email templates from our business.<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-10387 size-full\" src=\"https:\/\/www.steelavailable.com\/wp-content\/uploads\/2018\/01\/Icons_Email_Marketing.jpg\" alt=\"\" width=\"4917\" height=\"3333\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><!-- Begin MailChimp Button --><\/p>\n<form action=\"\">\n<p style=\"text-decoration: none; background-color: #005b63; color: white; cursor: pointer; font-family: Helvetica,Arial,sans-serif; font-size: 20px; line-height: 50px; text-align: center; margin: 0; height: 50px; padding: 0px 33px; border-radius: 25px; max-width: 100%; white-space: nowrap; overflow: hidden; text-overflow: ellipsis; font-weight: bold; -webkit-font-smoothing: antialiased; -moz-osx-font-smoothing: grayscale;\">DOWNLOAD THIS FREE WHITE PAPER<\/p>\n<p>&nbsp;<\/p>\n<\/form>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3>Don&#8217;t forget about GDPR<\/h3>\n<p>On May 25, 2018, the General Data Protection Regulation (GDPR) will come into force, impacting how businesses collect and process data from individuals. It is very important for email marketers to ensure that their programs are compliant.<\/p>\n<p>&nbsp;<\/p>\n<h3><b>What have you found works best for your Email Channel?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Are there any hurdles you\u2019ve found to getting fully involved with your leads?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019d be great to hear your experience. We\u2019re experimenting lots with things here at Steel Available, too, and we\u2019d love to know what you\u2019ve been working through. Happy to chat through things in the comments!<\/span><\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p>We are <a href=\"https:\/\/www.steelavailable.com\/en\/\">Steel Available<\/a>, an online supplier relationship management and sourcing platform\u00a0connecting suppliers and buyers\u00a0from the heavy industry. We are developing the first ecosystem in the heavy industry. It allows clients to efficiently manage and automate their supply chains using web-based tools and services. Our goal is to reduce the hidden risk in value chains. We do it by providing the information that matters, from compliance to quality assurance, creating value for all stakeholders.<\/p>\n<p>To get more information you can\u00a0<a href=\"https:\/\/issuu.com\/steelavailable\/docs\/brochure_steel_available_online_dou\">download our brochure<\/a>.<\/p>\n<p><strong>\u00a0\u00a0<\/strong><\/p>\n<p><strong>Designed &amp; Written by:<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-9499 alignleft\" src=\"https:\/\/www.steelavailable.com\/wp-content\/uploads\/2017\/07\/Color_Jennifer2.png\" alt=\"\" width=\"130\" height=\"130\" srcset=\"https:\/\/www.steelavailable.com\/wp-content\/uploads\/2017\/07\/Color_Jennifer2.png 300w, https:\/\/www.steelavailable.com\/wp-content\/uploads\/2017\/07\/Color_Jennifer2-150x150.png 150w, https:\/\/www.steelavailable.com\/wp-content\/uploads\/2017\/07\/Color_Jennifer2-100x100.png 100w\" sizes=\"auto, (max-width: 130px) 100vw, 130px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Jennifer J\u00e4ger<\/strong><\/p>\n<p>Design &amp; Marketing Manager @<a href=\"https:\/\/www.steelavailable.com\/en\/\">Steel Available<\/a><\/p>\n<p><a href=\"mailto:jennifer@steelavailable.com\">jennifer@steelavailable.com<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Ci spiace, ma questo articolo \u00e8 disponibile soltanto in English.In this white paper, we will walk you through the entire [&hellip;]<\/p>\n","protected":false},"author":173,"featured_media":10405,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"footnotes":"","_members_access_role":[],"_members_access_error":"","_links_to":"","_links_to_target":""},"categories":[398],"tags":[749,677,681,140,685,684,149,663,670,472,674,673,664,669,675,660,662,661,672,453,692,750,751,694,668,682,152,690,665,688,686,691,671,693,509,680,683,157,666,679,678,676,148,304,667,687,689,293],"class_list":["post-10386","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-white-paper","tag-10-tips","tag-ab","tag-automatisation","tag-b2b","tag-best","tag-best-practices","tag-business","tag-channel","tag-clients","tag-cold","tag-content","tag-contetnt","tag-create","tag-customer","tag-database","tag-email","tag-email-channel","tag-email-marketing","tag-engagement","tag-free","tag-generate","tag-guide","tag-how-industrial-companies-can-engage-with-their-leads-and-customers","tag-lead-generation","tag-leads","tag-mailchimp","tag-marketing","tag-money","tag-optimize","tag-paper","tag-practices","tag-professional","tag-re-engage","tag-roi","tag-sales","tag-score","tag-sendgrid","tag-solution","tag-spam","tag-test","tag-testing","tag-timing","tag-tools","tag-track","tag-trim","tag-white","tag-white-paper","tag-whitepaper"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.steelavailable.com\/it\/wp-json\/wp\/v2\/posts\/10386","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.steelavailable.com\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.steelavailable.com\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.steelavailable.com\/it\/wp-json\/wp\/v2\/users\/173"}],"replies":[{"embeddable":true,"href":"https:\/\/www.steelavailable.com\/it\/wp-json\/wp\/v2\/comments?post=10386"}],"version-history":[{"count":87,"href":"https:\/\/www.steelavailable.com\/it\/wp-json\/wp\/v2\/posts\/10386\/revisions"}],"predecessor-version":[{"id":11199,"href":"https:\/\/www.steelavailable.com\/it\/wp-json\/wp\/v2\/posts\/10386\/revisions\/11199"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.steelavailable.com\/it\/wp-json\/wp\/v2\/media\/10405"}],"wp:attachment":[{"href":"https:\/\/www.steelavailable.com\/it\/wp-json\/wp\/v2\/media?parent=10386"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.steelavailable.com\/it\/wp-json\/wp\/v2\/categories?post=10386"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.steelavailable.com\/it\/wp-json\/wp\/v2\/tags?post=10386"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}